Samue with Everyday Life and Healthy Longevity

Samue with Everyday Life and Healthy Longevity

Discover the connection between samue, Japanese clothing, seasonal living, everyday comfort, and the idea of healthy longevity.

Your Style with Samue  - Seasonal Look Ideas Featuring Accessories and Outers -

Your Style with Samue - Seasonal Look Ideas Featuring Accessories and Outers -

Discover WASUIAN’s samue style ideas, pairing samue with haori, jackets, and accessories to bring traditional Japanese clothing and culture into modern life.

Cherishing Japanese Ramie Fabric

Cherishing Japanese Ramie Fabric

Discover the beauty of Omi Chijimi ramie fabric, a traditional Japanese summer fabric prized for its cool comfort, natural variations, and timeless craftsmanship.

The Difference and Charm of Omi Chijimi and Ojiya Chijimi

The Difference and Charm of Omi Chijimi and Ojiya Chijimi

Discover the differences between Omi Chijimi and Ojiya Chijimi, two traditional Japanese summer fabrics known for their breathability and comfort. Learn about their texture, history, craftsmanship, and how to choose the best fabric for hot seasons.
Nasu Yobou (Nasu Takayu Onsen)

Nasu Yobou (Nasu Takayu Onsen)

Tucked away in Nasu Takayu Onsen, Nasu yobou is an exclusive one-group-per-day retreat offering up to 26 hours of indulgent stay. Immerse yourself in flowing natural hot springs, seasonal local cuisine, and the refined comfort of WASUIAN samue—an elevated escape designed to restore both body and mind.

Why is Daruma Red?

Why is Daruma Red?

Discover the story behind the Daruma doll—Japan’s iconic symbol of resilience and good fortune. Rooted in the legacy of Bodhidharma, its red color, self-righting shape, and wish-making ritual reflect a history shaped by Zen tradition and regional craftsmanship. From Takasaki Daruma of Gunma to its place in modern life, this guide explores why it remains a beloved good-luck charm.

Winners of My WASUIAN 2025

Winners of My WASUIAN 2025

From March to December 2025, we received 74 wonderful submissions from Japan and around the world. After careful review, the WASUIAN team is pleased to present this year’s award recipients.

Toshi-iwai

Toshi-iwai

A celebration of the wisdom, resilience, and quiet beauty found in every chapter of life. Discover the spirit of Toshi-iwai—where aging is a graceful cycle of renewal and an opportunity to honor the profound journey of those we hold dear.
WASUIAN(和粋庵): Japanese Aesthetics Reflected in a Single Word “粋”

WASUIAN(和粋庵): Japanese Aesthetics Reflected in a Single Word “粋”

In Japanese, the word 「粋」 has two readings—iki and sui—each with its own meaning. These differences reveal two contrasting yet connected views of beauty. Understanding them offers a deeper way to experience WASUIAN’s samue

Finding the Warmest Winter Samue

Finding the Warmest Winter Samue

Looking for the warmest winter samue as comfortable Japanese loungewear for cold weather? Our staff carefully tried each samue and share real, first-hand impressions of warmth, comfort, and fit. Discover the best winter samue for staying cozy indoors, perfect for relaxing at home throughout the cold months.

How to Reduce Static Electricity in Winter Samue

How to Reduce Static Electricity in Winter Samue

Winter is a season when static electricity becomes more common due to dry air. By choosing the right clothing materials and combinations, or by incorporating cotton fabrics, you can greatly reduce static buildup. Enjoy comfortable winter samue wear while also appreciating the many benefits that polyester has to offer.

KIRYU YOSHINOYA

KIRYU YOSHINOYA

KIRYU YOSHINOYA has been serving authentic Japanese cuisine in Kiryu since 1894, delighting guests with seasonal flavors, meticulously prepared dishes, and heartfelt hospitality. With a rich history spanning over a century, the restaurant continues to embody the essence of Japanese culinary tradition and culture, making it a must-visit destination for those seeking an authentic dining experience in Gunma Prefecture.