Blog

Winter is a season when static electricity becomes more common due to dry air. By choosing the right clothing materials and combinations, or by incorporating cotton fabrics, you can greatly reduce static buildup. Enjoy comfortable winter samue wear while also appreciating the many benefits that polyester has to offer.

We would like to share the results of washing our indigo-dyed samue, highlighting how the color and size change after the fourth wash. We observed slight shrinkage and the unique beauty of natural color fading. Discover the enduring charm of authentic Japanese garments, traditional craftsmanship, and the spirit of slow fashion.

We would like to share the first stage of our washing experiment using the 2011 Enshu Indigo-dyed Samue. In this post, you’ll find step-by-step instructions on how to hand wash indigo-dyed garments and see how their color and texture begin to change. Enjoy the transformation and timeless charm of natural dye—and learn how to care for and preserve its beauty. 

Persimmon tannin has been used in Japan for centuries as a natural dye and folk remedy. Thanks to its unique properties, WASUIAN’s Persimmon-dyed Samue "Honkakishibu" offers you one-of-a-kind charm and the joy of appreciating its aging and natural color fading.

With each wear, denim gradually fades and softens, developing a richness in texture and a depth of character that only time can create. Here, you can see the contrast between a brand-new piece and one a WASUIAN staff member has worn for five years.

Why not bring home a samue as a souvenir of your trip to Japan? Blending traditional Japanese style with everyday comfort, samue is loved by many travelers as both stylish daily wear and relaxing loungewear.

At WASUIAN, Japanese artisans are dedicated to preserving tradition and craftsmanship while incorporating modern technology in the creation of our products. Discover excellence at every step, from fabric selection to your doorstep. 

Not sure what to wear under your samue? Please find out here and you will enjoy trying various coordination. Make your own “Samue Style” with us!

Since receiving many messages and reviews from our customers, we are both excited and motivated to modify our products to improve their quality and comfort as well as to improve our services. Your feedback fuels our passion and motivation and keeps us continually enhancing your shopping experience with us.

Here are some of the messages received from our valued customers.

Since our founding, we have been dedicated to offering our customers comfortable and traditional samue, with the high quality expected from Japanese-crafted products. We are delighted that so many find their favorites here at WASUIAN.

Now, let’s see the samue choices that are highly recommended by our customers, along with their comments, for your future reference.